i can understand your annoyance but with the consolidation of all the cable providers into one sky were probably just waiting pull this stunt.

virgin are going to lose enormous amounts of customers because like you say there are only a handful of the channels broadcast, this includes sky too, that there is anything worth watching on.

with sky offering total packages it really is a bit of a no brainer now to chop the cable and put up a dish.

http://packages.sky.com/